Monday, November 30, 2009

Plug In America Refutes Obama Auto Task Force Conclusion on GM Volt

In response to an Obama Administration auto task force report, Plug In America on Tuesday proposed a plan to make GM’s Chevy Volt and other plug-in cars more affordable, noting that most advanced new technologies are initially more costly.

California law requires that the Volt and other plug-in hybrids come with a 10-year warranty. To ensure this longer life, automakers are as much as doubling the size of the battery pack, increasing cost to manufacturer and consumer. But not a single production plug-in electric vehicle sold to date, from GM’s early EV1 to today’s Tesla, has had a warranty of more than five years, noted Plug In America advisory board member Chelsea Sexton.

“To support early deployment, California should relax the warranty requirement for cars like the Volt to five years, phasing to 10 years over time,” said Sexton, a former GM employee. “This alone could cut the number of batteries required by as much as half and reduce the cost of each vehicle by thousands of dollars.”

The warranty reduction would not impose added liability on GM or consumers, Sexton noted, because President Obama has said the federal government will guarantee the warranties of GM and Chrysler vehicles should they go bankrupt. And dealers can sell extended warranties, providing additional security for consumers who want it as well as revenue when auto companies need it most.

“The minimum Volt warranty we’re asking for has historically been the maximum ever given for any plug-in car,” Sexton said.

Plug In America’s legislative director Jay Friedland further noted that the existing $7,500 tax credit for plug-in vehicles would further reduce the Volt’s cost. Moreover, several states are implementing additional tax credits of up to $5,000 per vehicle.

“These incentives reduce costs for consumers and will increase sales, helping auto manufacturers reach economies of scale sooner,” Friedland said.

Said Sexton: “We applaud the Obama Administration for its robust support for plug-in vehicle technology. But, this discouraging statement about the Volt’s early viability is counter-productive to the President’s own goal of 1 million plug-in vehicles by 2015.

“It is unreasonable to expect the Volt and any similar new technology to be immediately profitable when others that similarly started with a price premium, such as the Toyota Prius, became wild successes. Even the first DVD player costs many times more than it does today.”

About Plug In America: Plug In America leads the plug-in vehicle movement. The nonprofit organization works to accelerate the shift to plug-in vehicles powered by clean, affordable, domestic electricity to reduce our nation's dependence on petroleum and improve the global environment. For more information: http://www.pluginamerica.org.

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Tuesday, November 24, 2009

Happy Thanksgiving!

As we all go to visit our families these holidays, let's not forget all those not able to be home with their families! Happy Thanksgiving!!

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Sunday, November 8, 2009

NOVEMBER NEWSLETTER IS NOW ON LINE

Imagine that all the products available for purchase to the consumer in their quest to green up their lives was a pie. How much of the green pie can a consumer digest all at one event? Obviously not all of it . That is why the Solar and Wind Expo has chosen a more focused format.

To capture your audience a trade show should be of interest to all genders and age. It should be interesting, educational and fun. Advertising must be properly placed in the types of medias that cater to the segment of the population whom you are trying to reach. The consumer who is well educated, motivated with the ability to make purchases can be found and motivated with the right marketing plan.

These customers must know that the event they are attending was put together just for them with one reason in mind. A trade show is a collective effort that unites companies interested in promoting similar products. By organizing and partnering with similar companies, you help promote your business and industry while creating an environment of experience and capability.

Read more www.TheSolarandWindExpo.com/Newsletter.html

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